Scottsbluff, Nebraska

Marion Post Wolcott - September 1941. "Transport truck in service station. Scottsbluff, Nebraska."

[Photo: Shorpy/Marion Post Wolcott for the Farm Security Administration]

"Serving America's Valley of the Nile"? A reference apparently to the schemes of one George H Payne:

When Omaha businessman George H. Payne (1864-1937) formed the Payne Investment Company in the early 1910s, he launched what would become one of the largest colonization efforts in the West. The company’s promotional periodical The Land Owner, “A Journal of Opportunity,” on April 15, 1911, advertised the company’s aim  “To Put the Landless Man on the Manless Land.” According to this special Scotts Bluff edition,  “Unlimited Water Supply, Fertile Soil and Plenty of Sunshine Makes Scotts Bluff County, Nebraska ‘The American Valley of the Nile.’”